Precious cashmere basics of timeless elegance, refined with fashionable quotes from the Roaring 70s: that is the look of CASHMERE COUTURE by Simone Bruns. With the label founded in 2015, we bridge the gap between the present and the flower power generation: we complement our classic basic collection every season with designs in the style of the new hippie era.
The new interpretations of what is probably the most influential era in fashion history to date come in the form of oversized, floor-length coats, XXL scarves with fringes - optionally in leather or crocheted by hand - , complemented by elegant knitted ponchos or colourful woven scarves.
This way, a silhouette of casual, unagitated elegance, garnished with a touch of wicked sexiness, is created to go with the classic basics.
"With my collection, I want to encourage my customers to reinvent themselves as women and to stage their femininity with relish," says Simone Bruns.
Each piece is the result of the highest quality standards in all areas: From the choice of base material to production. At CASHMERE COUTURE by Simone Bruns, we use only the highest quality highland cashmere yarns from Nepal. They impress with their particularly soft feel, a shimmer like pearl dust, as well as incomparable wearing comfort.
The manufactories we employ are among the best in the industry. The women in the predominantly family-run companies have been processing the finest cashmere yarns with virtuoso craftsmanship at the highest level for many generations. They pass on their knowledge from generation to generation to their daughters.
This evolved craftsmanship know-how combined with the latest production technology is the breeding ground for fashion innovations for us: Season after season, we as a team create hitherto unknown surface structures in knitted and woven looks, which are eagerly awaited by the growing number of their regular customers.
At the same time, the principles of sustainability apply in the factories, here above all humane working conditions and fair wages. Simone Bruns:
"With my label, I help women to feed their families in this way. That also makes me a little proud."