Liebling is a young label from Bad Tölz that was founded in 2006 by Thomas Bacher. With its varied collection of newly interpreted traditional costumes and modern streetwear, the brand reflects a fresh Bavarian attitude to life. The home country of Bavaria is the biggest source of inspiration. The people behind the label are also a little different and you can see that in their products. The cut, the materials and also the elaborate workmanship would be more efficient and economical nowadays. But that is exactly what is special about their products. Not mass-produced goods, but collectors' items that are bought not for weeks, but for years. Products that are not only worn at events, but every day. Products that are timeless, products with a history, products that convey values and an attitude to life that is deeply rooted in their hearts. We are very pleased to now be able to offer you the knitwear of the Liebling label here in our shop.